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Oct 28, 2021

More times than not, building a 360 degree view of the customer begins with digital marketing and building a positive perception of a product or service before the purchase and post-purchase phase. Today, business leaders are quickly realizing that they need to align marketing with CX to drive customer acquisition...


Oct 28, 2021

CCW Digital's Matt Wujciak and Google's Rob Lawson discuss how Google has turned Search, Maps and more into a conversational experience with Business Messages.

Before Google, Rob started (and sometimes sold) companies focussed on mobile advertising, games, communities and messaging.

In this fireside chat,...


Oct 15, 2021

Chief Amazement Officer, Shep Hyken and CCW Digital Senior Analyst, Matt Wujciak discuss the top takeaways from Shep's new book "I'll Be Back: How to Get Customers to Come Back Again & Again."

 

Topics include: 

-Shep's number 1 business measurement leaders should be monitoring

-Why loyalty programs don't always drive...