Preview Mode Links will not work in preview mode

Sep 5, 2018

Adrian Ruth joins us and shares the importance of bringing the best possible content to the audience: "You talk about the voice of the customer, but for the BBC, our customers are our audiences. So, we are always thinking ... That's how we really, I think, motivate people around the BBC to get really engaged with what we're doing, is because everyone really cares about the audience. People like me joined the BBC because they're passionate for it, and they really want to deliver the best possible output on every platform and every genre to the audience."