Feb 15, 2018
The CMO of IHH Healthcare/Parkway Pantai, Alvin Neo joins us from CEM Asia in Singapore where he shares his organization is the second largest private hospital operator in the world by market capitalization. They service the middle class and above- those people who can afford, have the desire for and beyond the best clinical outcome, appreciate good patient experience. Service and speed and spec is important to them on top of the clinical service. One of the ways the company does this is by combining what you expect from a hospital with what you expect from a hotel- visually and in terms of the actual customer experience. Alvin dives into the myriad other means as well.